In addition to giving a wholesale buyer the assurance that a product will "work" in their area, offer your customers something special as well. Promise your wholesale buyers that you will send an announcement (and maybe a coupon) to each customer that lives in their area announcing a product's availability at their store. This co-advertising is really valuable, and a potential buyer will see how you are willing to leverage your customer lists to help guarantee the success of the relationship.
Tip #2 - Use your customer lists to get wholesale accounts
By keeping track of where your customers reside, you offer potential wholesale buyers another reason to carry your products: automatic customers.
